Adam Gorham Films
Branding that feels like coastal, efforless elegance for a New England wedding videographer.
Project scope
Branding
Website homepage design
Adam Gorham crafts storytelling films that don’t just show your day, but make you feel it all over again.
His signature style blends moments together to create flowing, intimate, emotional films.
Adam approached us with a logo he’d outgrown, ready to elevate brand credibility with high-end design.
Adam Gorham Films is based in New England, so the brand needed to hit notes of coastal, effortless elegance, mixed with an emotional, flowing quality to harmonize with his signature style.
We developed a new brand identity that matches Adam’s quiet confidence and elevates his brand positioning with timeless design.
Logo symbolism
ocean
The icon is hinged around an ocean’s horizon line as a nod to coastal New England.
Reflection
The “g” appears as a reflection of the “a” in the water, representing how Adam Gorham reflects a couple’s wedding day back to them in film.
Film
The rectangular holding shapes grounds the icon while subtly referencing a film strip.
Color & typography
The color palette mixes warm neutrals, a range of blues, and green accents to beautifully frame up the films. It feels like the New England coast, with a bit of depth to play into the emotion of the films.
The typography feel high-end, but with an easygoing quality. It’s warm, industry-appropriate, and timelessly elegant.
A homepage makeover
We updated AGF website’s global styles to match the new brand, then upgraded the homepage design to breathe fresh life into the site.
