brand design, Web Strategy, & Custom Build

Chic and energetic brand and web design for Glow Bar, a Gainesville-based MedSpa and IV Lounge

Glow Bar is a Gainesville, Florida based MedSpa and IV Lounge specializing in services like Botox/Dysport, Filler, PRP for hair loss, and training.

We worked with founder Jen Pompa to reimage their brand. Glow Bar’s specific service offerings required specific website solutions, along with beautiful branding!

What we did

  • Brand research & strategy

  • Creative brief

  • Custom logo and hand drawn icon

  • Brandboard with 19 logo configurations, icons, and wordmarks

  • Custom brand symbols

  • Website mockup & foundational SEO

  • Fully branded & custom coded website

  • Website training call

  • Social media templates

 

 We focused on a few main objectives.

Strategically position the brand to speak to the correct audience, and create a central “home” for clients to find all of the information they could possibly need about Glow Bar and their services.

The Glow Bar brand in real life

 

Phase 1

Custom Branding by Crème

Using deep pink and teal color inspiration and honing in on the Glow Bar mission, we created a main logo with 19 accompanying configurations, icons, and wordmarks.

We incorporated symbols to represent the brand like an IV bag, a syringe, and a sparkle! The result? A complete brag-worthy brand that represents the Glow Bar mission and feels approachable, elegant, and multi-faceted.

Phase 2

Website Plan

The Glow Bar website needed to be a one-stop shop.

Our goal was to create one place for all of the Glow Bar customers to learn, book appointments, inquire about training, showcase work, and even shop products.

Phase 3

Website Build

We designed a 12-page website that accomplishes all of the above. When clients land on the Glow Bar site, they can do it all:

  • Learn about services

  • View before & after galleries

  • Schedule treatments

  • Learn about training options

  • Shop favorite skincare products

FOUNDER

 
 

Meet Jen

FOUNDER, GLOW BAR

“Rebranding is something we’ve been dreaming of for a few years now.

If you’re thinking of refreshing your business or logo - seriously contact them for a life changing experience.”

FULL BRANDING & WEBSITE

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