Celebrating love by marcie
Michelle Albright Photography
How did you feel
I felt kind of "unfinished." A friend designed my logo when I just started to kind of help me out. It was "pretty" but just not a true reflection of me and the type of clients I was trying to reach. For me it lacked the softness, love and romance I wanted my business to reflect.
How do you feel now?
Oh, it is my heart and soul!!! I want to put my logo on EVERYTHING!!! LOL! I feel so much more completed and that it reflects my heart and style.
What did you walk away with after working with Kathryn?
Just a sense of completeness and peace actually. It finally felt like home. I also really felt like my branding is so timeless and that I could use this forever.
Did you have any
along the way?
Even though I kind of fought some against the color purple, the herb lavender reflects so much of what my brand is about and Kathryn was able to use shades that appealed to me and where more neutral. She knew they lavender was it and figured out a way to make that work and I am sure glad she did!
Is there anything you are excited about for your business now?
EVERYTHING!!!! I am gradually pulling pieces together for my client experience and marketing materials. Kathryn is also so incredibly helpful with all of this as well, giving you several ideas that can work with what your budget is.
What was it like
working with Kathryn?
So incredible!!!!! I worked with someone years ago on an old blog to tweak the design and while I liked the work she did, there wasn't any "relationship."
My business is all about relationships so I love when I can work with someone who listens to and hears my heart, cares about me and not just my business... and TRULY wants the best for me. Branding is such a personal thing! It's hard to tell someone you are working with what you like and don't like (at least thats really hard for me!!) but Kathryn is so incredibly gracious and open to your thoughts and ideas, likes and dislikes. Kathryn is so honest, down to earth, and is really open to designing what is in your heart. She helps you find that. You have to do the "work" but she makes it all so easy. She is so incredibly talented!!
Do you have any advice
on branding for others?
It is an investment and to be completely honest I struggled with that for a few months before taking the plunge. I don't regret that decision one bit!! It was so necessary for my business to take it to the "next level" of where I want it to go.